State of AI Search

Who wins Auth in AI search

Every day, we ask AI assistants ChatGPTClaudeGeminiAI OverviewClaude CodeCursorCodexOpenCode who they think is the best auth provider. Here's who they recommend.

Download data
Visibility Score Rank
1clerk.comClerk
63%3%
2auth0.comAuth0
61%—
3supabase.comSupabase Auth
53%1%
4firebase.google.comFirebase Authentication
43%—
5workos.comWorkOS
42%1%
6keycloak.orgKeycloak
28%2%
7okta.comOkta
27%5%
8aws.amazon.comAmazon Cognito
23%1%
9better-auth.comBetter Auth
19%2%
10kinde.comKinde
13%1%
11stytch.comStytch
12%—
12authjs.devAuth.js
10%4%
13descope.comDescope
9%2%
14supertokens.comSuperTokens
9%1%
15fusionauth.ioFusionAuth
6%—
Visibility Score
Prompt
Demand
what should i use to add two factor login to my app
i need sso and saml for enterprise customers, what should i use
best auth for a b2b saas with organizations and roles
best auth for a next.js app
what's the easiest way to add social login to my app
what's the best auth provider
i need login for my saas, what should i use
i need passkeys and magic links, what auth supports that
which auth provider scales best to millions of users
which auth provider is best for a small team where nobody knows auth well

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Recommendations by assistant
AI Overview for “best authentication provider”

The best authentication providers depend on your tech stack, scale, and whether you need consumer (B2C) or business (B2B) features.github.comGitHub+1

Top Authentication Providers

  • Clerk: Best for modern web apps and React/Next.js/Remix projects. It offers a polished pre-built UI, built-in organization/team support for B2B SaaS, and a developer-first experience. Free under 10,000 Monthly Active Users (MAUs), then $0.02 per MAU.github.comGitHub
  • Auth0 by Okta: Best for enterprise-grade scalability, massive consumer or B2B apps, and complex compliance needs. It features extensive SDKs, custom actions, and fine-grained authorization, though it can become expensive and complex as you scale. Free under 25,000 MAUs.hyperknot.comZsolt Ero+2
  • Firebase Auth: Best for rapid mobile or web development, especially if you already use the Google/Firebase ecosystem. It provides simple client-side SDKs and generous free tiers.github.comGitHub
  • Better Auth: Best for developers who prefer an open, code-first TypeScript framework rather than a managed third-party dashboard. It is plugin-based and compatible with Next.js, Nuxt, SvelteKit, Astro, and Hono.better-auth.comBetter Auth
  • Descope: Highly recommended for SaaS builders looking for visual workflow editing and a generous free tier covering passkeys, magic links, social logins, and MFA.reddit.comReddit
  • AWS Cognito: Best for applications deeply integrated into the Amazon Web Services ecosystem. It is cost-effective at large scales (free under 50k MAUs), though configuration can feel clunky.github.comGitHub

To help you pick the right one, tell me:

  • What framework or language is your app built with (e.g., Next.js, FastAPI, React Native)?
  • Do you need B2B features like multi-tenancy and enterprise SSO?
Cited sources
clerk.comclerk.com42%
workos.comworkos.com33%
auth0.comauth0.com30%
reddit.comreddit.com26%
supabase.comsupabase.com22%
dev.todev.to18%
github.comgithub.com17%
kinde.comkinde.com17%

What AI says about

“i need login for my saas, what should i use”
Clerk: Widely considered the best developer experience for React, Next.js, and modern full-stack web apps. It takes minutes to install and supports passkeys, social logins, and multi-factor authentication (MFA) seamlessly.
GeminiOct 1
“i need login for my saas, what should i use”
Clerk: Widely considered the best developer experience for React, Next.js, and modern frontend frameworks. It features gorgeous pre-built UI components, built-in support for passkeys, and social logins that take minutes to spin up.
GeminiOct 2
“what's the easiest way to add social login to my app”
Fastest overall: Clerk — especially for React/Next.js. Drop in their prebuilt <SignIn /> component and you get 20+ social providers, MFA, and user management working in ~5–15 minutes.
OpenCodeOct 2
“should i build auth myself or use a service”
Clerk is the best default choice for most modern startups building with Next.js or React. It leads on developer experience with 50,000 free MRU and drop-in React components.
ClaudeOct 3
“which auth provider has the best free tier”
Best overall developer experience — Clerk — Excellent React/Next.js UI and user management; 50K free retained users
ChatGPTOct 8
“what's the best auth provider”
Why it’s great: It offers arguably the best developer experience (DX) on the market, featuring drop-in, highly polished UI components (<SignIn />, <UserProfile />) for frameworks like Next.js and React.
GeminiOct 9
“should i build auth myself or use a service”
Clerk — Best for startups, SMBs, and modern web apps. Generous free tier (50,000 MAU as of April 2026), excellent developer experience, great Next.js integration. Default choice for most new projects.
Claude CodeOct 11
“i need login for my saas, what should i use”
Clerk — Best overall developer experience. It features incredible SDKs (especially for React/Next.js), stunning pre-built UI components, and gets a secure, polished login flow running in minutes.
GeminiYesterday
“best auth for a next.js app”
Clerk is the best managed "it just works" SaaS option . It is unmatched if you want a fully built user interface, managed transactional emails, and zero infrastructure setup in under 10 minutes.
AI OverviewYesterday
ChatGPTClaudeGeminiAI OverviewClaude CodeCursorCodexOpenCode

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